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Director of Publisher Development

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New York City, NY

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Job Description
TEGNA Media is breaking the mold for how media companies operate. Recently named Station Group of the Year by Broadcasting and Cable, we have committed vast resources to transform our company through various initiatives including the launch of our new \Over-the-Top\ advertising services business, Premion. Premion ( is leading the way at the local and regional level with advertisers and connecting them to premium, long form episodic content from over 100 network partners including Sling, Discovery, Fox, ESPN, Turner, TubiTV, Scripps and more. The Opportunity Premion is hiring a Director of Publisher Development that will take a leadership position in establishing and building our publishing strategy by initiating, growing, and maintaining relationships with key content providers. As part of the role, the Director will be working with the product and technology team to identify, develop, and implement new product opportunities with our content partners. This position will report to the Vice President of Corporate Development and will have daily interaction with the President of Premion and Director of Product and Technology. If you can answer yes to these questions, this job might be right for you: I have been successful in developing and managing content partnerships in the premium video and OTT space.I would like to be a part of an exciting new business in a high growth category (e.g. OTT)I am equally passionate about developing my career and working with other high performing colleagues.It excites me to think I would have the best set of digital tools in the business.I am a leader and innovator.I like the excitement of a fast-moving environment.Responsibilities include but are not limited to: Take a leadership role in developing an overall publishing strategy for Premion by identifying consumer viewing trends for content and devices.Regularly map the Premion content offering to consumer trends and habits.Initiate and develop new content partnerships that build Premion's content offering.Periodically present Premion's publishing strategy, plans and opportunities to Premion and TEGNA leadership teams.Manage key relationships with the goal of being a strong partner to help them build their business and manage their revenue growth and related P&Ls.Work directly with content partners to understand their business and product and technology objectives and develop unique partnerships that build lasting relationships with strong revenue growth.Partner with Director of Product and Technology and the Madhive product teams to develop and launch the Premion DMP and other products.Identify new product and service opportunities that can be developed or acquired by Premion / TEGNA. Work with President and Corporate Development team to identify new opportunities.Participate industry events, including panels, to further establish Premion as a thought leader in the industry.Periodically attend key agency meeting to explain and present publishing, product and data strategies Job Requirements Bachelor's degree in business or related field. Master degree preferred but not required.5-7 years in television, streaming video, or related entertainment.Prior business development and/or client relations experienceAbility to handle multiple initiatives and effectively solve problemsExceptional organizational, project management, communication and interpersonal skills.Mac and PC proficient especially for presentation and proposal developmentExceptional reputation and professional ethosProficient in Microsoft Office About PREMION: Premion, a division of TEGNA, is a first-in-market advertising services platform that offers local and regional advertisers access to premium long-form episodic content through one streamlined solution. Premion is a new division of TEGNA Media. Premion aggregates advertising inventory from more than 80 OTT inventory sources providing a one-stop-shop for regional and local advertisers. Premion has rolled out nationwide with ability to deliver campaigns in single and multiple DMAs, leveraging TEGNA's sales force of more than 700 across the country, connecting its more than 14,000 local and regional advertising clients. About TEGNA: TEGNA Inc. (NYSE: TGNA) is an innovative media company that serves the greater good of our communities. With 46 stations in 38 markets, TEGNA delivers relevant content and information to consumers across platforms. It is the largest owner of top 4 affiliates in the top 25 markets, reaching approximately one-third of all television households nationwide. Each month, TEGNA reaches 50 million adults on-air and 32 million across its digital platforms. TEGNA has been consistently honored with the industry's top awards, including Edward R. Murrow, George Polk, Alfred I. DuPont and Emmy Awards. TEGNA delivers results for advertisers through unparalleled and innovative solutions including OTT local advertising network Premion, centralized marketing resource Hatch, and G/O Digital, a one-stop shop for local businesses to connect with consumers through digital marketing. Across platforms, TEGNA tells empowering stories, conducts impactful investigations and delivers innovative marketing solutions. For more information, visit TEGNA Inc. is a proud equal opportunity employer. We are a drug free, EEO employer committed to a diverse workforce. We encourage and consider all qualified candidates regardless of race, color, religion, national origin, sex, age, marital status, personal appearance, sexual orientation, gender identity, family responsibilities, disability, enrollment in college or vocational school, political affiliation, veteran status or genetic information.

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